In my CCCC presentation, I tried to mash together Yochai Benkler’s diverse motivations for production, my own thoughts about the work > appropriation > ownership > use > work cycle, and Gibson-Graham’s tabular charting of the various market, alternative market, and nonmarket forms of economic activity, and to apply that mashup to the composition classroom. Right now, I’m planning out how to turn that mashup into an article, and I’ve gone back to Benkler and re-stumbled across yet another table, on page 43 of The Wealth of Networks. Benkler charts three types of strategies for “Cost Minimization / Benefit Acquisition” across three domains: the public, the intra-organizational (he calls it “intrafirm” but I want to open up that term to more explicitly include noncapitalist or alternative capitalist enterprises), and the semi-private. His three strategies are those of rights-based exclusion (in other words, profiting from copyright and associated strategies), nonexclusion-market (producing information from which to profit, but not via exclusivity), and nonexclusion-nonmarket (e.g., reputation economies and the like). I think Benkler’s taxonomy is helpful, particularly in considering the domain/context/scope of activity, and I want to work to map it over Gibson-Graham’s and my own subsequent elaborations, but I also think it’s somewhat incomplete, particularly in light of Benkler’s own work on non-market motivations for information production.
Which is what I’ll be working on as soon as I see the light at the end of the end-of-semester forced march.
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